Continued from last week, here is the conclusion of our review of the 12 great principles of communication…
Winston Churchill was a great leader and a great communicator. He was a man fit for his time. Some called him “the voice of England” because he could communicate in such a way that it captured the hearts and minds of the people and their dreams. The following quotes illustrate this:
We shall defend our island, whatever the cost may be, we shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills; we shall never surrender…
Victory at all costs, victory in spite of all terror, victory however long and hard the road may be; for without victory, there is no survival….
Never, never, never give up!
Winston Churchill was amazing at knowing the needs of his audience, living his own message, and painting a vision that moved people forward with hope and anticipation….
Many American presidents have made an impact on our country as great communicators. Some examples are John F. Kennedy, Franklin D. Roosevelt, and Abraham Lincoln. But only one president was actually called “the great communicator”, and that was Ronald Reagan.
Reagan was a good executive because he possessed a clear vision, made decisions easily, surrounded himself with leaders with complementary skills, and delegated very effectively. But he was a great leader because of his uncanny ability to communicate. When it came to leading the country, people knew who he was, where he stood, what he wanted, and they couldn’t wait to get on board with him. His ability to communicate effectively made him the kind of leader people wanted to follow.
You may not aspire to be president, but every leader still needs strong communication skills. The success of your marriage, job, and personal relationships depend on it. People will not follow you if they don’t know what you want or where you are going.
Here I continue what I started last week, the 12 great principles of communication:…
Leadership is our ability to positively influence others. As such, it is fundamentally a relational skill. It has been said, “Communication is the oxygen of relationships.” Without good communication, relationships die. Consequently, without good communication, leadership doesn’t stand a chance.
In the early 70s, many communities in the United States were in the process of dismantling segregation. Alexandria, Virginia was one such community. It took tangible steps toward equality when it combined the populations of three area high schools into one. Two had been white and one was black. Herman Boone, a black man, was chosen to be the football coach at the new high school ……. over Bill Yoast, a very popular white coach. This added to the tension, especially since Yoast and another white man became Boone’s assistant coaches. Boone did everything in his power to bring the players and his coaching staff together. And it worked. That season, the team won the state championship and became the second highest ranking high school football team in the country!
When asked what the secret was to this high-performing team’s success, Boone stated, “Communication. Talking to each other. Getting to know and appreciate each other. We forced the kids to spend time with each other to find out things about each other. Every player was required to spend time with teammates who were a different race.” Result: the team went undefeated. And that is why, to this day, the people of Alexandria still remember, and talk about, the 1971 Titans.
You cannot have a high performance team unless you have communicative players on the team. Without communication you don’t have a team, you just have a collection of individuals. You will be a much more effective communicator, and leader of your team, if you follow these 12 principles:…